Public Relations
If you are buying a large site, then it will be important to not only discover if they have a positive image in the industry, but also, you will want to know exactly how they got to where they are, thus allowing you to learn from their mistakes and positives.
Below are some public relations research tools and websites that will help you discover all you will need to know.
Warning: If you are buying a website, then you can skip this stage of the research process UNLESS the site you are buying is a well known brand in it’s industry.
Better Business Bureau: Search the Better Business Bureau’s database for reliability reports on your competitors. You can search by name, address, and phone. You can even check out businesses of a specified type within a certain mile radius.
ok, there you have two of the best sites to conduct your public relations research.
KnowX: Use KnowX to search lawsuit public records by defendant, plaintiff, case number, date and type of case.
Jack Paye says:
Searching lawsuit records is particularly important. The BBB records are bland, and often inconclusive.