There is one factor that is often overlooked when buying websites: Multiple revenue streams.
A site that makes $1000 per month may seem like a great site to purchase, but the reality is that it is a dangerous purchase due to
being heavily reliant on Adsense.
Personally I always apply more value to sites with multiple revenue streams… e.g memberships, donations, affiliate deals, fixed ad deals, adsense etc…
However, I have seen sites that claim to have multiple revenue streams, but in reality they are not making any money from them. So be careful.
Dean
Webd360 says:
Having multiple revenue streams is much better because there is less risk in losing future profits. If one program bans you or if the payouts get very low you can still rely on the others to make you money.